Customer Segmentation
Customer Segmentation
Segment by behaviour, value, and intent. Target the right message to the right customer at the right time—all from one conversational platform.
How it works
Segments that update in real time
Define segments once; Qallio keeps them up to date using conversation history, purchase data, and engagement—so your campaigns always hit the right audience.
- Value-based segments (VIP, at-risk, new, dormant)
- Behaviour-based (browsers, cart abandoners, repeat buyers)
- Intent signals from voice and chat in one place
- Use segments for campaigns, routing, and personalization
Example segments
High value (last 90 days)2.4k
Cart abandoners (7d)1.1k
Dormant (no contact 60d)5.2k
New (first order <30d)890
One platform for conversations and segments
No need to sync CRMs or spreadsheets. Segments are built from the same data that powers your AI agents—so marketing and support stay aligned.
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